Fourth International Conference on
Software Engineering Approaches For Offshore and Outsourced Development


Fourth International Conference on Software Engineering Approaches For Offshore and Outsourced Development
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Keynote Speakers

Keynote speakers will include:

Ivar Jacobson

Ivar Jacobson, Ivar Jacobson International

Richard Soley

Richard Soley, Object Management Group, Inc.

Bertrand Meyer

Bertrand Meyer, ETH Zurich and Eiffel Software

Ivar Jacobson (Ivar Jacobson International)


A Smarter Way: The Software Engineering Method and Theory Initiative (Semat)


Semat and its large supporter base believes that software engineering is gravely hampered by immature practices. Specific problems include: The prevalence of fads more typical of the fashion industry than an engineering discipline, lack of a sound, widely accepted theoretical basis, a huge number of methods and method variants, with differences little understood and artificially magnified. SEMAT supports a process to refound software engineering based on a solid theory, proven principles and best practices that include; a kernel of widely-agreed elements, extensible for specific uses, addressing both technology and people issues. We focus on changing the way we deal with methods and processes, which will impact our industry, its education, its research and its developer community. Join this presentation on SEMAT by Ivar Jacobson to identify how we can change how we work today, as well as influence larger changes required to operate more successfully tomorrow.

Short biography:

Dr. Ivar Jacobson is a father of components and component architecture, use cases, the Unified Modeling Language and the Rational Unified Process. He has contributed to modern business modeling and aspect-oriented software development. However, all this is history. Lately he has been working on how to deal with methods and tools in a super-light and agile way. He has developed a practice concept that is now being adopted by both developers and tool vendors. Now he is one of the leaders of a worldwide network Semat, which has agreed to revolutionize software development.

He is also the principal author of six influential and best-selling books.

Ivar Jacobson is the chairman of Ivar Jacobson International which has subsidiaries in the US, UK, China, Singapore, Australia, Sweden and Canada.

Richard Soley (Object Management Group, Inc.)


The Consortium for IT Software Quality

Short biography:

Dr. Richard Mark Soley is Chairman and Chief Executive Officer of the Object Management Group, Inc. and Executive Director of the SOA Consortium.

As Chairman and CEO of the OMG, Dr. Soley is responsible for the vision and direction of the world's largest consortium of its type. Dr. Soley joined the nascent OMG as Technical Director in 1989, leading the development of OMG's world-leading standardization process and the original CORBA specification. In 1996, he led the effort to move into vertical market standards (starting with healthcare, finance, telecommunications and manufacturing) and modeling, leading first to the Unified Modeling Language and later the Model Driven Architecture. He also led the effort to establish the SOA Consortium in January 2007.

Bertrand Meyer (ETH Zurich and Eiffel Software)


Open questions in practical software engineering


The world of software engineering methodology is rich with proposals and poor in practical assessments of what actually works. I will present a number of important software engineering concepts, drawn from various sources, involvingboth the "agile" and "discipline" camps, and formulate precise questions, of direct interest to software practitioners -- managers in particular -- and subject to objective empirical investigation.

Short biography:

Bertrand Meyer is Chief Architect of Eiffel Software (based in California) and Professor of Software Engineering at ETH Zurich, the Swiss Federal Institute of Technology.

He is the initial designer of the Eiffel method and language and has continued to participate in its evolution.

His other activities include: chair of the TOOLS conference series; director of the LASER summer school on software engineering; member, and chair since 2009, of the IFIP TC2 committee (Software technology); member of the IFIP Working Group 2.3 on Programming Methodology; member of the French Academy of Technologies. He is also active as a consultant (object-oriented system design, architectural reviews, technology assessment), trainer in object technology and other software topics, and conference speaker. Awards include ACM Software System Award, Fellow of the ACM, Dahl-Nygaard Prize, Harlan D. Mills Prize, and honorary doctorate from the Technical University (ITMO) of Saint Petersburg.